Who Gets the BusinessDog Ear Publishing, 2007 - 284 pages Who gets the business, and how it is gotten impacts our culture and everything that happens to us. We live in a unique age of disinformation, where everything we require to keep us out of jams is masked in secrecy. Now, is the only time to change direction by taking control of how we actively think about getting the business This book will provide both businesses and consumers with an understanding that there is a better way to do business. Only through the power of the customer can we: . Stop companies from causing great harm . Prevent a flu pandemic . Avoid the manipulation of our reasoning . Transform how companies think . Redesign the business structure . Grow profitable sales . Keep corporations healthy . Program "What Is" to "What Is Possible" . Change America's business plan . Influence the global economy . Get the business we want |
Contents
| 1 | |
| 11 | |
The Perfect Jam | 31 |
Johnny Reb | 37 |
Whats The Program | 45 |
Global Pandemic | 63 |
Emergence of The Corporate Flu | 77 |
GCG | 91 |
Essential Sugar 3 Visualization | 135 |
Essential Sugar 4 AFT | 151 |
Essential Sugar 5 Customers Expectations | 155 |
Essential Sugar 6 The Companys 3 Brains | 163 |
Essential Sugar 7 Leadership | 171 |
Essential Sugar 8 Team Focus | 179 |
Timing is Everything | 199 |
The Time is Now Make It Personal | 221 |
Common terms and phrases
American American Greetings antiviral drug Autism become believe better bill billion bird flu bonus called China Chinese compact company's competition consumers corporate structure costs countries create culture currency Customer Expectation customer's decisions develop district dollars drug companies Edward De Bono emotions employees Enron environment Essential Sugar focus focused Gibson global economy goals Godfathers greeting card Gurus happen ideas improve industry infected thinking jams Johnny Johnny Reb keep logic look meeting ment mirror neurons oil companies organizations pandemic pany Phar-Mor porate profitable sales retail Sanofi-Aventis sell solutions someone Star Anise strategies Tamiflu things tion tomer top brain trade upper management vaccine Vioxx virus vision visualization Wal*Mart World Trade Organization wrong
Popular passages
Page iii - Would you tell me, please, which way I ought to go from here?" "That depends a good deal on where you want to get to," said the Cat. "I don't much care where " said Alice. "Then it doesn't matter which way you go,