Société de Consommation: Ses Mythes, Ses StructuresSAGE, 1998 M04 14 - 208 pages Now available in English for the first time, Jean Baudrillard's classic text was one of the first to focus on the process and meaning of consumption in contemporary culture. Originally published in 1970, the book still makes a vital contribution to current debates on consumption. Many of the themes which would make Baudrillard famous appear here for the first time. The book includes Baudrillard's most organized discussion of mass media culture, the meaning of leisure and anomie in affluent society. A chapter on the body demonstrates Baudrillard's extraordinary prescience for flagging vital subjects in contemporary culture long before others. This English translation begins with an introductory essay by Ge |
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advertising affluence affluent society alienated ambience analysis Baudrillard beauty become body Boorstin Brigitte Bardot classes collective combinatorial commodity communication competition constraint consumer society consumption contradiction culture defined demand differentiation dimension discourse distinction drugstore economic enjoyment everywhere exchange-value expenditure fact fashion function gadget Galbraith happiness human ideology imperative individual industrial integration Jean Baudrillard kitsch labour power leisure liberated longer ludic magical manipulation Marxian mass mass media material means merely mode modern morality myth nature needs objectivized objects one's oneself order of production person perspective play pop art postmodern potlatch precisely prestige primitive society principle problem productive forces productivist pseudo-event rational relations repression satisfaction sense sexual signified signs simulation social logic sociological solicitude speaking status structural Student of Prague symbolic exchange systematic takes technical technostructure theory things tion unconscious use-value violence whole